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Boot Coffee

We offer a wide variety of courses for coffee professionals around the world. Our courses are presented in the beautiful town of San Rafael, CA (near San Francisco) and at training venues in Europe and Panama. We provide an intensive, personalized learning experience. Email us for tailor made programs for your company and for special pricing options for multiple employees.

World Class Coffee Consulting

Boot Coffee was established in 1998 by Willem Boot, an internationally recognized specialty coffee industry expert who was born and raised in The Netherlands. During his impressive career in the international coffee industry, Willem developed a unique specialization in programs that focus on quality improvement and international marketing.

Willem Boot owned a specialty roasting company in The Netherlands, he was a head judge in the Cup of Excellence, a senior consultant in international development programs and he became an award winning Geisha farmer in Panama. Prime areas of expertise include: supply chain optimization, sensory evaluation, product development, creating cutting edge business plans and building coffee roasting facilities.

Over the years, Boot Coffee has consulted hundreds of clients all over the world, from roasting companies and retailers, to exporters, governments and NGO’s seeking specific expertise for international programs. Boot Coffee consists of a small team of coffee specialists with different qualifications and focus areas.

Roasting Companies

Expand or Build Your Roasting Company
Consider our consulting services as a valuable investment in your roasting business. Boot Coffee combines decades of coffee expertise with the practical know-how of product development or setting up or expanding roasting facilities.

Producers & Exporters

Connect with Specialty Markets
As a quality and marketing specialist, Willem Boot has worked in coffee producing countries around the world, from Latin American to East Africa to Asia. Being a coffee producer himself, Willem understands the production challenges that farmers face.

International Programs

Create Sustainable Change Through Quality
Boot Coffee can be your partner in designing effective development programs that aim at creating quality improvement and strengthening the positioning of a coffee producing country or region. Over the years, we created lasting success in various countries.
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